Ecommerce could be defined as an online store in which you sell your products electronically. It is also the future of the market. As we all know in this tough situation every person when staying at home needs their products delivered at home that’s why e-comm giants like Amazon & Flipkart are growing their business even after the lockdown is continued.
If you have a local shop or a store then selling online on your own portal could be a great opportunity for you.
It can increase your revenue by 10x when selling to your existing customers through an automated method. Also, it allows you to reach a broader local audience in your area.
The benefits of the online store are described as
- Cost-effective & Convenient
- Fast buying process
- Show more products in a small online space
- 24×7 operation
- Customer data insights
- Products & price comparison
- Sell anywhere
- Multiple payments option
Benefits in Detail
1. Cost-effective & convenient
If you have a local shop or store in which you sell your products to your customers then only those customers will buy from you who live near to your shop and of your area.
But what about the other buyers who are far away from your business? can’t you sell to those customers? Yes, you can sell them through showcase your products online.
Even if you have a small store then also you can sell 1000 of products online you don’t need to get a big area as it will cost more money to take. Also if you do not present at your store you can sell your products as it does not require you to be present all the time at your store.
Many businesses have already gone online like taxi booking, hotel booking, and so many others. And if you remember, a long time ago we all use these services by going to their location but now the time has changed.
2. Fast buying process
Customers buy your products online after watching so many on your portal so it has a higher chance that they will take fast as they are searching for those products which they need or want to take early.
3. Show more products in a small online space
In this online portal, you can showcase more and more of the products which you want to sell. No more extra money you have to invest in expanding your products and reach.
In the traditional selling method when you start your physical store at a location then you start with some initial products. When you think that you should grow your store and can sell more products, you need to take a bigger space and also invest a good amount in purchasing products.
But no need to do this all in the online selling method. You can list more and more products when you want and also from anywhere you want.
4. 24×7 operation
Online selling is booming in India nowadays because everyone stays at home. In metro cities, some of the stores that are selling their products online operate 24×7 for selling and generate more revenue from it.
5. Customer data insights
When an order is done customer gives their data like name, contact information, email, locality, purchasing interest, etc so you have the good opportunity to send them your shop’s offers & discounts, and remarket them for buying again and again from you.
6. Products & price comparison
Any buyer does comparison of price rates and different products and when they are satisfied with it they purchase that item.
So in the online shop, it is easy to display the different products at the same time and let them do the comparison.
The best thing is you don’t have to do extra effort into it.
7. Sell anywhere
The best part of online business is that the whole world can be your customer id you will provide the thing which they need. You can sell your products in those areas also where your store is not present physically.
8. Multiple payment options
When a buyer purchases things online they pay in advance probably. So it is also good for any business that they take payment in advance and then give the product to the customers.
Also here in online shopping, there are multiple payment options available to do the transaction between you and your customer. You can go with the cash-on-delivery method for certain of your customers if you think they are suitable for this.